by RefractROI | Jun 10, 2014 | Digital Marketing, PPC
This is part 2 of a presentation transcript given to Snowsports Industry Association – the entire video can be found here: How to use Google Adwords We’re going to talk about Adwords versus Adwords Express. Adwords Express is not a bad solution if you will for small...
by RefractROI | Jun 8, 2014 | Digital Marketing, PPC
This Video Presentation below was given to the Snowsports Industry of America in June of 2014. The transcript begins below and will be topically divided amongst more than ten blog posts. Today, we are going to be talking about understanding Google Adwords. For more...
by RefractROI | Feb 27, 2014 | Digital Marketing, SEO
Internet Marketing professional video & transcript As I mentioned, today we’re going to talk about “what is SEO”, a little bit about “why SEO”, and we’re briefly going to cover on-site SEO because this presentation is about off-site SEO. I’ll give you some tools...
by RefractROI | Mar 7, 2013 | Digital Marketing, SEO
Small business owners in Denver can jump ahead of competitors in search engine rankings partly by providing the most useful content online about their niches. The key to high placement in search results has a lot more to do with crafting high quality informative...
by RefractROI | Dec 11, 2012 | Digital Marketing
Social Media isn’t your grandpa’s word of mouth. Today small businesses have at their fingertips free online platforms to connect and enter the conversations happening in the lives of prospects and customers. Even thinking back ten years ago, it’s hard to imagine the...
by RefractROI | Oct 17, 2012 | Digital Marketing
A potential client came to meet with leaders of a highly regarded local firm that was looking to close a large sales opportunity. The experienced managers had worked hard to develop a compelling presentation, and convincing the prospect of their company’s capabilities...