by RefractROI | Mar 13, 2024 | Digital Marketing, SEO
For manufacturers, marketing and sales have traditionally relied on referrals, trade shows, print ads, direct mail, and cold-calling. But in today’s digital world, these conventional tactics are becoming less effective at driving real revenue and conversions. Many...
by RefractROI | Feb 14, 2024 | Digital Marketing, SEO
If you run a manufacturing business, chances are you’re not tapping into one of the most powerful and cost-effective sales tools at your disposal – search engine optimization (SEO). Many manufacturers still don’t fully understand what SEO is, how it works, and the...
by RefractROI | Dec 11, 2023 | Digital Marketing, SEO
As a manufacturer, if word-of-mouth and a sales team are no longer ensuring you hit your revenue targets, it’s time to start getting serious about your digital marketing strategy. Not feel-good marketing, but tried and true, measurable marketing. Just like how you...
by RefractROI | Jun 18, 2023 | Case Studies
Summary RefractROI employed their skill at Google Penalty Removal, Web Development, Search Engine Optimization, and Paid Search Management over the last three years for our Client. The Client’s business has been almost entirely online for over 10 years, yet depened...
by RefractROI | Apr 25, 2023 | PPC, Programmatic
Reading time: 3 minutes In today’s constantly evolving advertising landscape, it can be challenging for businesses to appeal to their target audience through organic advertising alone. Advertising strategies such as paid search, paid social, and programmatic...