Cloud IT SaaS Case Study

Cloud IT SaaS Case Study

Company Background Client is a SaaS provider of cloud-based business continuity IT infrastructure to Managed Service Providers. The business had just acquired a larger competitor and faced significant challenges in their rebranding efforts. Revenue growth of 20% was...
Music School Rollup Case Study

Music School Rollup Case Study

Company Background Client is a private equity-backed roll-up company targeting the local music school industry. Each local market is competitive in unique ways and the source of most new business is internet search based. Therefore, the existing branding of the school...
Aircraft Parts Distributor Case Study

Aircraft Parts Distributor Case Study

Company Background Client is a distributor of aircraft parts and ground service equipment to regional airports and pilots. The business had just acquired a competing brand and faced significant challenges in consolidating websites and ecommerce portals. The website...
Medical Device Case Study

Medical Device Case Study

Company Background In order to secure funding for a new vascular therapy, a U.K. hospital needed to demonstrate patient demand for the procedure. The hospital turned to the medical device company for partnership in a patient outreach program to drive awareness for the...
Criminal Law Firm Case Study

Criminal Law Firm Case Study

Summary RefractROI leveraged its organic SEO and content marketing expertise to execute on the necessary on-page and off-page activities required to increase the traffic and lead generation for the Client, a law firm specializing in criminal defense and DUI defense....
National Food Distributor Case Study

National Food Distributor Case Study

Company Background The client needed a digital marketing agency with experience in Paid Search and Organic Search to drive campaigns. As a result, the Client wanted to develop a new direct to consumer channel, reduce their Paid Search expenses, and reinvest any...