by RefractROI | Feb 14, 2023 | Websites
Reading time: 4 minutes It’s no secret that page loading speed is a critical factor in your website’s ranking. With instant gratification being the name of the game, users have become less patient for web pages that take too long to load. When you have a page that...
by RefractROI | Nov 9, 2020 | Digital Marketing, Websites
It’s no surprise to marketers and website developers that Google is extremely interested in the reader experience. Over the past few years, Google has put increasing emphasis on quick page load speeds, quality of content and time on page — all key metrics that lead to...
by RefractROI | Jul 24, 2018 | Websites
The truth is, digital marketing is a pain to perfect. The digital marketing landscape changes so fast that professionals in the industry barely have any time to catch their breath before an update springs up from out of nowhere. This is why it’s important to...
by RefractROI | Jun 14, 2018 | Websites
Slow and steady doesn’t always win the race, and patience is not always a virtue—at least not when it comes to site performance and page speed. In fact, just a one second delay in website load time results in: 7% less conversions 11% fewer visits 16% dip in customer...
by RefractROI | Jun 15, 2015 | Digital Marketing, Websites
Digital Marketing Site Analysis And Best Practices Whether you are trying to begin or to get better at SEO, PPC, Social Media or improving site conversions, a digital marketing site analysis is an important first step towards the development and implementation of a...
by RefractROI | May 13, 2015 | Websites
Providing a mobile-friendly version of your website for iPhone and Android users may sound intimidating, but it is easier than you think. With several different options for configuring a mobile-friendly way to visit your site, you will encourage viewers of different...