by RefractROI | Jan 29, 2016 | Digital Marketing, SEO
Recently, Facebook has become synonymous with online social interactions. With 1.55 billion monthly active users, it’s undoubtedly the dominant social media platform that reels in millions of monthly advertising revenue. A 2014 Shareaholic Study reveals Facebook...
by RefractROI | Jan 18, 2016 | Digital Marketing, SEO
“Why does my site have a low PageRank? Why does a competitor site have a higher PR? How do I get a higher PR?” It’s amazing how many people still ask these questions about Google PageRank on a regular basis—despite PageRank distribution data being removed from...
by RefractROI | Dec 29, 2015 | Digital Marketing, SEO
According to Google’s Amit Singhal, there are now more Google search queries on smartphones than on PCs. In fact, they see a majority of the 100 billion monthly searches coming from mobile devices. Early 2014 was the tipping point of mobile search. We heard Google...
by RefractROI | Dec 11, 2015 | Digital Marketing, SEO
Google has been growing steadily in the past few months, and in all fronts. Just recently, the company completed a restructuring of their organization to improve development in their various departments. It has also been churning out update after update for various...
by RefractROI | Dec 4, 2015 | Digital Marketing, SEO
Unless an asteroid hits the Earth before February 2016, there’s no stopping the integration of AMP (Accelerated Mobile Pages) with Google Search. Word is out that the leading search engine plans to begin sending traffic to webpages in this format early next year,...
by RefractROI | Dec 1, 2015 | Digital Marketing, SEO
To say Google has made our lives easier over the past years is an understatement. The phrase “To Google” has caught on so much that the company is worried about losing trademark rights. From improved image search to advanced online tools, each innovation has greatly...