Blog

Welcome To The Core, Panda: What We’ve Learned From Google’s Big Roll Out
The SEO community made some noise in January, and it’s very loud. Many SEO specialists panicked, while some just got confused about one of Google’s biggest rollout – it has integrated Panda into its core algorithm. We know what you’re thinking, and you’re right. This...

Return Of The Cutts
Many of you may be wondering why we haven’t said anything in the past few weeks about arguably the biggest SEO event in the industry’s recent history. The reason for that is simple – nobody knew what the heck was going on. Theories, explanations, and hypotheses were...

Is Facebook Trying To Become An Actual Search Engine?
Recently, Facebook has become synonymous with online social interactions. With 1.55 billion monthly active users, it’s undoubtedly the dominant social media platform that reels in millions of monthly advertising revenue. A 2014 Shareaholic Study reveals Facebook...

The More Actionable Metric: CTR Trumps PageRank For Top Google Results
“Why does my site have a low PageRank? Why does a competitor site have a higher PR? How do I get a higher PR?” It’s amazing how many people still ask these questions about Google PageRank on a regular basis—despite PageRank distribution data being removed from...

Claim Your Spot: Making External Sites Rank High For Your Brand
Want to dominate the first page of Google?We all do, and common knowledge dictates that you build your own site, optimize it for the search engine, and pray that it does well. But you might actually have more success by creating a page on social media platforms (e.g....

Desktop Yesterday, Mobile Today: Evolution, Dominance Of Mobile Search
According to Google’s Amit Singhal, there are now more Google search queries on smartphones than on PCs. In fact, they see a majority of the 100 billion monthly searches coming from mobile devices. Early 2014 was the tipping point of mobile search. We heard Google...

Making The Most Of Google’s Knowledge Graph
Google has been growing steadily in the past few months, and in all fronts. Just recently, the company completed a restructuring of their organization to improve development in their various departments. It has also been churning out update after update for various...

Is There Really Something “Sketchy” About Google’s AMP Project?
Unless an asteroid hits the Earth before February 2016, there’s no stopping the integration of AMP (Accelerated Mobile Pages) with Google Search. Word is out that the leading search engine plans to begin sending traffic to webpages in this format early next year,...

Google: Search Engine, Calculator, And Broker
To say Google has made our lives easier over the past years is an understatement. The phrase “To Google” has caught on so much that the company is worried about losing trademark rights. From improved image search to advanced online tools, each innovation has greatly...

Google Now Sends Warnings To Webmasters About SSL/TSL Problems
Security has always been a top priority for Google, be it for their company and services, or for users. The company invests a lot to ensure they are using industry-leading security, such as having strong HTTPS encryption by default. By the look of things, that...

What’s Taking So Long? Why Page Speed Matters Today More Than Ever
Have you taken time to see how long it takes for pages on your website to load? If it is something you have not given much thought, you might want to start doing so. Have you wondered how fast your pages need to load to provide the ideal level of service to your...

Aggressive Hacked Spam Targeting With Google Algorithm Changes
We know that losing control of our website via hacking is never a good experience. And with algorithm changes under way, it may get a little more complicated ranking-wise. Google announced recently that they’re rolling out a series of changes to their search algorithm...