How to Use Google Adwords

This Video Presentation below was given to the Snowsports Industry of America in June of 2014. The transcript begins below and will be topically divided amongst more than ten blog posts.

Today, we are going to be talking about understanding Google Adwords. For more information on our Google Adwords services click a link below:

• RefractROI Google Adwords Expert Services
• Training Presentations on Google Adwords

Specifically, this is a presentation we’re giving to the SnowSports Industry of America, the webinar on June 4th, 2014. This is going to cover everything you really need to know to help you avoid mistakes on implementing Google Adwords. Our focus is on SEO, and also pay per click. This is part of our ‘Digital Dialogue’ series where we continue our conversation about driving traffic to websites, utilizing good landing pages and good content to capture the right customer, publishing good content throughout the web, measuring all the results that you get and analyzing so that you’re constantly improving your results.

Topics from this presentation in written form will be released daily over the next ten or so days, so be sure to come back!