9 Ways to Measure Digital Marketing Success
Read Storyby RefractROI
There are 800 million users on Facebook and these pages are gaining millions of new fans every day. The button has changed to “Like,” from “Become a fan”, but the action of joining a brand’s page remains the same. Facebook pages are still fan pages. I hope you enjoy this post about 10 Ways to Get More People to “Like” your Facebook Page. If you do I would really appreciate it if you share these tips with your friends, and join the CategoryOne facebook page. Here are the tips:
Post a status update mentioning your facebook page. Don’t be afraid to outright ask people to join your facebook page. Ask and you shall receive. Give them a great reason why they should join, tell them news, or find a creative way to mention and link to your page:
Using some static fbml you can create a dynamic facebook landing page with a “reveal tab” that contains content that is visible only to fans of your page. The more valuable your incentive is, the more people will be compelled to click the “Like” button to access it. Involver offers apps (and several of them are totally free) that make it easy to create a “Fan Gate” containing incentives, like a file or coupon, that will cause more people to “Like” your page.
Groups are more powerful than pages in terms of their messaging ability. Pages send updates, but groups send messages directly to a users facebook inbox, triggering an email alert. If you contact the admin of a facebook group with some valuable content that adds value to their readers then this can help them nurture their community and help you build yours.
Installing a “Like Box” is an excellent way to allow visitors to your site become fans without even leaving your page. The like box builder tool makes it easy to customize the size of your like box, the number of connections to display, and even the color scheme.
Use the “suggest to friends” feature of your page. Use this feature sparingly. Personally, I try to only invite people go my page once because I know it annoys me when multiple people invite me. If you have many friends you might want to consider using the “invite all” Google chrome extension, rather than clicking hundreds or thousands of times.
Linkedin gives every user three slots for links to whatever you’d like right on your profile.
You can make the anchor text of these links whatever you like, so I recommend using a call to action such as: Join my facebook page.
Connecting your page to Twitter is an excellent way to convert your twitter followers into facebook fans. Using this strategy will cause all of your posts to be sent to twitter, with a link back to the facebook version of the post. www.facebook.com/twitter
The info box under profile pictures is being phased out, so now if you want an omnipotent link on your profile to your page you will need to list your Page under employment. Once you do this your Facebook Page will appear under your name on your Profile.
If you do email marketing send a message to your subscribers letting them know about your fan page and consider including a link to your fan page in every email.
Every email you send is an opportunity to link to your facebook page. Check out the email signature tool wisestamp for a creative way to link to your social profiles.
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